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My Path to Financial Freedom



Sales & Marketing

May 12, 2010

Reasons to Blog – Why Should I?

credit voxeros via flickr

Why Should I Blog?Blogging has become a phenomenon over the past several years.  Millions of blogs have been created, and a vast majority of them are left rotting because their owner got fed up by the amount of work it took without any return on their time.  It’s not always the amount of work that you put into something that makes it successful – it’s the amount of work done properly.

There are several things that go into building a great blog and most blog owners fail to complete all of them.  They either write tons of great content and they don’t promote the blog at all, or they try to do nonstop promoting of the blog without anything to really read once the visitors get there.

Your job is to create a good mesh between content creation and blog promotion.  You could have the best content in the world but it’s not going to do you any good if nobody is reading it. Luckily, blogs lend themselves to fairly easy promotion strategies.

There are many reasons that we have chosen a blog as the first type of site that we want to create in our online empire.  Blogs are extremely easy to setup and use, even for the complete beginner to the online world.  When you begin blogging in a niche, you begin to solidify your presence as a market leader in that niche. As long as you are continually putting out great content, you’ll keep readers for a long time to come.

When you become a market leader in a niche – people trust you – they see you as an authority figure and they will gladly buy from you no matter how you are monetizing your blog.  Different niches require different monetization strategies and all of them are easily implemented using the WordPress blog platform.

Blogs are great platforms for beginners and experts alike.  I use WordPress blogs for nearly every one of my websites and I know many successful marketers that do the same. WordPress is easy to setup to be completely SEO optimized and there are literally thousands of free and premium themes out there so it’s easy for you to change from the default design.

Every person has a different reason as to why they use blogs for their websites – if you already have several WordPress blogs – what’s yours?

Each day of this series I will be giving you an action item to complete to make sure you are on the right track.

Tomorrow we will talk about choosing a niche to create your blog on.  One of the key components to choosing a niche for your first blog is choosing something you are passionate about.  So the action item I’d like you to complete for today is to write down at least ten items that you think you could have fun writing about on a daily basis.

Remember to subscribe to our email updates at the top of this blog, and our RSS reader to get daily updates so you can keep up with this series.


About the Author

Jeremiah Cooper
Jeremiah Cooper is a serial entrepreneur with a focus on sales and marketing, and a strong background in affiliate marketing and copywriting. He owns several companies (and is a consultant for many more), and can usually be found working on multiple projects and managing multiple project teams on a daily basis.




13 Comments


  1. “Millions of blogs have been created, and a vast majority of them are left rotting because their owner got fed up by the amount of work it took without any return on their time.”

    Very very true. I even notice that on some of my sites which isn’t good!


  2. My first reason when I started to blog was fame. But as days goes by, I found the internet to be full of famous bloggers that a newbie like me can no linger keep up with them. So the motivation I have now for blogging is money, and reading blogs like this, I slowly realize that and motivated me more…


  3. Really enjoyed this! Well done!


  4. Great post Coop! There is tons of information in here that I think we can all utilize and make notes on. Steady wins the race! Keep it up Coop. Look forward to more post!


  5. Good post. Blogs are the best place to start, and putting in quality effort is the key to becoming a respected blogger in your Niche.


  6. Great post Coop! There is tons of information in here that I think we can all utilize and make notes on. Steady wins the race! Keep it up Coop. Look forward to more post!


  7. Really enjoyed this! Well done!


  8. The very first main reason for me is that I do enjoy writing. Eventually, money has become the main motivation for me to blog. Of course, you’ll need great passion on your topic niche and if you don’t enjoy writing, nothing gonna works.


  9. I agree that quality will definitely triumph over quantity in blogging. People will come back more frequently to read a good blog even if it isn’t too long or too frequent than one that’s elaborate but not really interesting.


  10. Good post. Blogs are the best place to start, and putting in quality effort is the key to becoming a respected blogger in your Niche. ;)


  11. Blogs helpful to divert traffic , Branding and other purpose also


  12. I think blogging is a productive thing to do even if you’re not looking to make money from it at first. If you enjoy writing about your favorite topics, they are bound to make for good content for others also interested in that topic or niche.


  13. This is helpful Jeremiah explains it best with a balanced mix between content creation and promotion.



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