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Subliminal Advertising
Business Life

Subliminal Advertising in Action? You Decide.

Posted  August 31, 2011  by  Jeremiah Cooper

Here’s a bit of fun to distract you from your mid-week blahs: The idea of “subliminal advertising” is a controversial one, with some folk claiming it definitely works, and others (many of whom are psychologists and doctors, mind you) claiming that it has no long term effect on anyone’s behavior. Regardless of where you personally [...]

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Walmartsale
Business Life

Will Wal-Mart Be Killed By Its Own Business Model?

Posted  August 29, 2011  by  Jeremiah Cooper

Last week, there was a fantastic piece on AdAge detailing how Wal-Mart’s famed “productivity loop” now appears to be working against them rather than with them as it once did. The general consensus? Wal-Mart may actually be dying at the hands of its own business model: “The business model developed by Sam Walton in the [...]

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jingexample
Business Life

Get Better Screenshots and Screencasts with Jing

Posted  August 24, 2011  by  Jeremiah Cooper

If you’ve been taking screen shots the caveman way (Fn + PrntScr perhaps?), then it’s time to upgrade a little and make your life (and the lives of those you work with) much, much easier. Jing is a screenshot and screencast program from TechSmith that has become an almost indispensible part of my daily work. [...]

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stanfordengineering
Technology

Take a Stanford Computer Course Online for Free

Posted  August 22, 2011  by  Jeremiah Cooper

Always wanted to go to Stanford? Did not, perhaps, have the grades or copious amounts of cash to actually get in and take a class? No worries – you can do it for free now, this fall. Stanford is offering a series of computer science courses online this fall that absolutely anyone can take (as [...]

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blendtecblendsbieber
Video Marketing

3 Successful Low Budget Viral Video Ads

Posted  August 19, 2011  by  Jeremiah Cooper

As promised, I am back for some more talk about video marketing – this time, with a look at some low budget video ads that have since gone viral and done very well for themselves (and their brands) in the process. To make an effective video to promote your brand in some way, you do [...]

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fabiooldspice

How to Keep an Eye the Current Top Performing Viral Video Ad Campaigns

  We know that video is now as ubiquitous on the Interweb as is the humble smiley face emoticon, and that, therefore, video marketing is a logical, smart step to take if you want to keep up with the consumer tide. Everyone...
by Jeremiah Cooper
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Link Audit

Conduct Any Good Link Audits Lately?

  When it comes to putting together a sound link building strategy, any plan you make should first start with a link audit. A link audit is a handy little practice you can put into use that will easily tell you exactly whe...
by Jeremiah Cooper
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10 More Press Release Tips

10 More Press Release Tips

So, we’ve talked about about 5 essential things all press releases should have, as well as how to format a press release correctly. Now we’re going to wrap up this little series for now by taking a look at 10 more p...
by Jeremiah Cooper
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samplebasicpressrelease

How to Format a Press Release

A poorly written and improperly formatted press release is pretty much a silver medalist in the Useless Olympics, so if you’d like to take advantage of the benefits that sending them out can provide, then you need to know...
by Jeremiah Cooper
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newspapers

5 Press Release Essentials

It’s really no secret that press releases can be a useful resource for promoting a business. A press release is a great way to get the word out about a new product or service you’re offering, a new branch location y...
by Jeremiah Cooper
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