As most of you know – I’ve been a member of PPC-Coach for a long time.  Will also owned a site about CPV training and it’s been around for awhile.  CPVCoach has thousands of posts – but it had been slowing down as of late.  Will decided that it was time to focus on his flagship site – and sold off CPVCoach.

New York, New York 08/16/2010 – CPVDen.com the contextual marketing training site run by Lucas Fambrough and Sean Cantkier has just announced the acquisition of CPVCoach.com. The announcement was first made during a webinar held by Will Haimerl, the creator and previous owner of CPVCoach. Haimerl made the announcement at the tail end of the webinar which primarily focused on a new tool released for his PPC-Coach.com membership. Haimerl is quoted as saying “Lucas and Sean have proven to me and the community that they’ll take the cpv training model to the next level. The sale will give me more time to focus on other projects, and I’m happy to be supporting two long time contributors to PPC-Coach.com”.

Although the exact terms of the deal will remain private, Fambrough says the plan is to merge the content, tools, but most importantly the member base from CPVCoach into CPVDen. Existing CPVCoach and PPC-Coach members will be given special discounts to join CPVDen and lifetime members will be grandfathered in. “We’re going to take care of everyone” said Fambrough. “Our aim is to be the most comprehensive CPV focused training site on the internet. This acquisition will take us out of beta stage and put us a step closer to achieving that goal”.

Terms of the acquisition have been finalized and work on merging the two sites has already begun.  CPVDen.com plans to release the newly formatted site, complete with an additional 6000+ posts of CPV marketing content, on August 16,2010. Fambrough has not indicated if the price will remain the same or increase for new members following the merge date of August 16, 2010.

I’ve been friends with Lucas – one of the owners of CPVDen for a long time.  CPVDen has been growing rapidly and this move shows that they are serious about becoming the top CPV training forum around.  If you are struggling with CPV traffic, or you are looking for help thinking outside the box – then you need to check out CPVDen.com and talk to Lucas over there.