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Sales & Marketing
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Back to Basics: User Friendly Web Design Tips

If you use landing pages or your own website as part of your affiliate marketing plan, then you need to make sure that those pages and sites are as optimized as possible to make you money. There is a LOT of bad web design out t...
by Jeremiah Cooper
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Copywriting
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Demographically Speaking: Combating Ad Fatigue, Part 2

As promised on Wednesday, I’m back with Part 2 of this little examination of ad fatigue. In Part 1, we talked about how some demographics may be more prone to experiencing ad fatigue than others, and I promised to give yo...
by Jeremiah Cooper
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Copywriting
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Demographically Speaking: Combating Ad Fatigue, Part 1

“Ad fatigue” is a phenomenon wherein a user or reader is no longer consciously aware of the presence of online ads. The term used to refer mostly to the use of banner ads in online marketing, but with the explosion ...
by Jeremiah Cooper
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Affiliate Marketing
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How to Choose the Best Facebook Ad Images

Great copywriting skills are necessary for creating great ads that actually convert, but when it comes to Facebook ads specifically, images are king. You’ll still need great text to accompany your images, of course, but d...
by Jeremiah Cooper
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Copywriting
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Back to Basics: More Writing Tips

Last week, I kicked off what I hope will become an on-going series about the basics of affiliate marketing. I consider the basics to be those building blocks we use to create a strong foundational base for our marketing endeavo...
by Jeremiah Cooper
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